Welcome to the next in the Podcast Showcase series, where we share podcasts with you in the words of the podcasters themselves. This time, we talk to The Art of Social Media.
Sum up your podcast in three sentences
The Art of Social Media podcast is a series of interviews with some of the world’s most influential and innovative social marketing experts and thought leaders who can help you in growing your business through social media. Hosted by SocialPilot’s Co-Founder Tejas Mehta, we discuss the groundbreaking strategies that ensure success. It’s not only a science, it’s an art.
Who is your ideal listener? Who loves your show?
Someone who is responsible for growing the social presence of a brand, they could be in-agency or in-house. Someone who is responsible for growing a social media marketing agency.
What made you start this podcast?
Social media has rapidly become an intrinsic part of our environment, we wanted to help businesses thrive in this new age.
What have you learned about your subject thanks to this podcast?
So much. The insights from guests have been fantastic – ranging from broad topics such as content marketing all the way down to specific features you can enable to optimise your LinkedIn profile. It’s been a real eye-opener for me.
What has your experience of podcasting been? What do you love / hate about the process?
I think it’s a great medium for discussion and it’s quickly revolutionising the world of business. If there’s someone whose work you admire you can invite them on the show, speak to them, and everyone benefits. You, the guest, and the audience.
If someone wants to start listening to your podcast, which episode would you recommend they start with? Why?
Where possible I like to experience things from start to finish, so I would recommend they start with our very first episode – Part 1: The Foundations of Social Media Marketing with Rand Fishkin, CEO of SparkToro and Author of “Lost and Founder”
Which other podcasts do you love listening to?
Social Media Marketing with Michael Stelzner is always a great one. The Social Pros podcast is also worth checking out!
If people want to find you online, where can they do so?
- Apple Podcasts
- Spotify
- SocialPilot website
- SocialPilot LinkedIn
- SocialPilot YouTube
- SocialPilot Twitter
Read the rest of our Podcast Showcases here and find your new listening addiction from among our features.
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Image credit: Brooke Cagle