Global Comment

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Greenwashing: how ads get you to think brands are greener than they are – and how to avoid falling for it

Greenwashing: how ads get you to think brands are greener than they are – and how to avoid falling for it

Morteza Abolhasani, The Open University; Gordon Liu, The Open University, and Zahra Golrokhi, The Open University Ads are ubiquitous in many people’s lives, whether on billboards across our cities...